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SEO Keyword Research Tools

Simba's Toolbox as a graphical representation of SEO keyword research tools recommended by Simba for Simba Academy students
Simba's Toolbox as a graphical representation of SEO keyword research tools recommended by Simba for Simba Academy students

SEO keyword research tools for finding keyword ideas or trends or to generate more keywords

NameDescription And FeaturesWebsite URL
Seedkeywordsused as part of a keyword research exercise. Its a tool that can potentially provide some great keyword ideas when you are starting out with keyword research and trying to establish what search queries to optimise your website forhttps://www.seedkeywords.com/create 
Answer The PublicThis SEO tool finds questions that people ask on forums, blogs and on social mediahttps://answerthepublic.com/ 
Google TrendsGoogle Trends shows you trends for your target keywords.
See the relative search popularity of topics: Google Trends shows the popular search terms over time, which is useful for uncovering seasonal variations in search popularity amongst other things. Compare multiple terms to see the relative popularity. Identify trends.
https://trends.google.com/
Taboola Trendsa data resource analyzing image and keyword trends gathered from 75 million clicks across 50 billion impressions.
It also tells you trending strong engagement words ie keywords that correlate with high CTR, opportunity keywords, 
https://trends.taboola.com/keywords  
Ubersuggest By Neil Pateluse this tool to get keyword suggestions, keyword metrics such as search volume, seo difficulty (estimated competition in the organic search results), paid difficulty (estimated competition in paid search) . 
You can see all related queries, questions,prepositions and comparisons
https://neilpatel.com/ubersuggest/
Keyword Suggestions By LipperheyShows you keyword suggestions, keyword traffic estimations, and and can export results to microsoft excel.https://www.lipperhey.com/en/ 
Keyword Finder By MangoolsKWFinder is a keyword research tool that will help you identify the best long tail keywords to target. Long tail keywords tend to have low SEO difficultyhttps://kwfinder.com  
KeywordditUse this tool to get keywords from Reddit, a popular forum in the US. 
Just enter any subreddit (e.g., bigSEO) and it will pull out a list of a few hundred keywords plus monthly search volumes: It’s super useful for understanding the topics that your audience is most interested in.
https://www.highervisibility.com/free-seo-tools/keyworddit/
LSI Graphuse this tool to find lsi (latent semantic indexing) keywords to discover semantically related keywords for your SEO. LSI keywords are words and phrases with a high degree of correlation to your target topic, finding these will help your content rank for more keywords related to your topic.https://lsigraph.com/keyword
Keyword Explorer By MozThe tool gives you accurate keyword volume ranges.. You also get Moz’s famous Keyword Difficulty Score along with CTR data. Moz’s free community account gives you access to 10 queries a month, with each query literally giving you up to 1000 keyword suggestions along with SERP analysishttps://moz.com/explorer 

SEO keyword research tools to carry out Competitor research.

NameDescription And FeaturesWebsite URL
Moz Domain Analysis ToolEnter any domain (web URL), and the tool will show you top competitive SEO metrics like Domain Authority score out of 100, page authority, keywords by estimated clicks, top ranking keywords, top features snippets, branded keywords, keywords ranking distribution, top search competitors, top questions mined from Google’s People Also Ask boxes for relevant keywords,  number of linking domains, number of keywords the website ranks for, spam score, top pages by links, top linking domainshttps://moz.com/domain-analysis 
CanIRankA keyword difficulty tool that helps you find keywords where your website is already competitive.https://www.canirank.com 
UbersuggestSee the popular web pages of your competitors and get an idea of the content your readers find useful. Also check out the overview of any domainhttps://neilpatel.com/ubersuggest/ 
SEO CompareUse it to compare your website’s overall Google ranking performance over time (SEO Visibility) to your competitorshttps://seocompare.barracuda.digital/dashboard 
WordTrackerUse it to see (and steal) your competitors common keywords.  Analyze your competitors’ websites for keywords and access keyword performance metricshttps://www.wordtracker.com/scout 
SERPCheckera Google SERP analysis tool with 45+ SEO metrics including the SEO difficulty, Link profile strength, Moz, Majestic and social metrics. With this tool, you can see all the strengths and weaknesses of your competitors, evaluate SERP positions, compare your website with competitors and detect Google SERP features influencing the organic search results engagement.https://app.serpchecker.com 
SimilarWebA helpful tool for competitor research. View competitor website statistics. Use this tool to estimate how much traffic a competitor website gets. 
See a breakdown of traffic sources, locations, and more. 
You can research your competitor’s traffic, top pages, engagement, marketing channels, and more. 
https://www.similarweb.com/
LRT Power*TrustA free, Chrome/Firefox browser extension that helps you see the power and trust of a competitor website or web pagehttps://www.linkresearchtools.com/seo-tools/free-seo-tools/lrt-power-trust-extension/ 

Keywords Rank Tracking

The goal of rank tracking is to know the organic traffic potential of your website

Google SEO Ranking Checker By The HothA Search Engine Ranking Tool that helps you find your top traffic driving keywords.https://www.thehoth.com/search-engine-rankings/ 
SERPchecker by MangoolsSee the rankings of your website day-by-day and check them in the SERP previews. Also get email alerts if there are any rank changes.https://serpchecker.com/ 
Ranking Check by SEObilityuse this all in one software tool to track your rankings in google search resultshttps://www.seobility.net/en/rankingcheck/ 
Keyword Ranking by LipperheyTrack your keyword rankings and the keywords of your competitors. We make SEO transparent by showing how changes to your website have an impact on your traffichttps://www.lipperhey.com/en/ 

Written by Simba

I teach the world's marketers and entrepreneurs Digital Marketing for FREE at Simba Academy. I am the founder of Simba Academy, I write books about Digital Marketing, I am a Digital Marketing consultant and I speak about Digital Marketing.

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SEO Keyword Research Tips

a black african american marketing student of Simba Academy posing for a picture in a funny way as a graphical representation of tips for writing seo friendly content article written by Simba the founder of Simba Academy

Tips for Writing SEO-friendly Content