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What is a Secondary Keyword?

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A cartoon drawing sitting by a big screen with the words seo written with an open laptop browsing simba academy for Simba's SEO dictionary terms

Secondary Keyword is Secondary keywords are keywords that play a supporting role to your Primary keyword. Since over-optimizing your content with just one (primary) keyword could easily get interpreted as keyword stuffing and get you penalized, it is a good idea to supplement with other keywords. These are usually long-tail and LSI keywords that have a very specific niche and a lower search volume.

From Simba’s SEO Dictionary

Written by Simba

I teach the world's marketers and entrepreneurs Digital Marketing for FREE at Simba Academy. I am the founder of Simba Academy, I write books about Digital Marketing, I am a Digital Marketing consultant and I speak about Digital Marketing.

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