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What is a Zero-click Search Result?

A cartoon drawing sitting by a big screen with the words seo written with an open laptop browsing simba academy for seo dictionary terms
A cartoon drawing sitting by a big screen with the words seo written with an open laptop browsing simba academy for Simba's SEO dictionary terms

Zero-click Search is Refers to a search engine results page (SERP) which answers the query right at the top such that the user doesn’t need any further clicks to complete.  A zero-click search is one that satisfies the search intent at the top of the SERP.

From Simba’s SEO Dictionary

Written by Simba

Author, Educator, Speaker & Creator of the Simba's Five Forces, Simba's Content Matrix, Customer Ikigai and 7Cs of Digital Marketing Mix

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