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What is BERT Google Search Algorithm Update?

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A cartoon drawing sitting by a big screen with the words seo written with an open laptop browsing simba academy for Simba's SEO dictionary terms

BERT is short for Bidirectional Encoder Representations from Transformers.

A google algorithm update. Google is employing neural networking methods to better comprehend the goals and nuances in a search query. According to Google, the BERT update performs best for longer, conversational search queries. The new version of Google Search will affect 10% of all searches.

Google is using a new technology called neural networking to better understand what people are looking for when they use Google Search. This new technology is called BERT and it will help Google understand longer, more conversational search queries. The update to Google Search will affect 10% of all searches.

Google is always changing their algorithm. As an SEO, you need to be on your toes and nimble to Google’s every move. The latest Google algorithm update is called BERT. BERT is short for Bidirectional Encoder Representations from Transformers. Google is employing neural networking methods to better comprehend the goals and nuances in a search query. According to Google, the BERT update performs best for longer, conversational search queries. The new version of Google Search will affect 10% of all searches. So if you’re not paying attention to your SEO, you’re going to get left in the dust. Google is the 800 pound gorilla in the room and you need to adjust your strategy according to their latest moves.

Written by Simba

I teach the world's marketers and entrepreneurs Digital Marketing for FREE at Simba Academy. I am the founder of Simba Academy, I write books about Digital Marketing, I am a Digital Marketing consultant and I speak about Digital Marketing.

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