in

What is E-A-T (Expertise, Authoritative and Trustworthy)

A cartoon drawing sitting by a big screen with the words seo written with an open laptop browsing simba academy for seo dictionary terms
A cartoon drawing sitting by a big screen with the words seo written with an open laptop browsing simba academy for Simba's SEO dictionary terms

E-A-T is an acronym for Expert, Authoritative, and Trustworthy.

Web pages that do not display these characteristics tend to be seen as low quality in the eyes of Google.

E-A-T is becoming more and more important as search evolves and increases the importance of solving user intent. The expertise and authoritativeness of a site increase its quality.

Further Reading on E-A-T

Written by Simba

Author, Educator, Speaker & Creator of the Simba's Five Forces, Simba's Content Matrix, Customer Ikigai and 7Cs of Digital Marketing Mix

Comments

Leave a Reply

Your email address will not be published.

What do you think?

A cartoon drawing sitting by a big screen with the words seo written with an open laptop browsing simba academy for seo dictionary terms

What is a Dynamic URL?

A cartoon drawing sitting by a big screen with the words seo written with an open laptop browsing simba academy for seo dictionary terms

What is Ecommerce SEO?