Voice Search Optimization Tips
These tips are based on a study by Semrush titled “Voice Search Study: Factors Influencing Search Engine Rankings in 2019”
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What is an SEO Audit?
A check to find any SEO issues that affect website organic traffic. An SEO Audit should check that: Benefits of an SEO Audit When Should You Do An Audit? Before You Conduct An SEO Audit SEO Audit Tools Please refer… Read More »What is an SEO Audit?
SEO Audit Checklists
Competitor Audit Checklist Content SEO Checklist On-Page SEO Audit Checklist User Experience Audit Checklist Technical SEO Audit Checklist Crawling Issues Canonical Issues Security Issues CMS Security Issues Site Architecture Issues Structured Data Issues Mobile-Friendliness Issues Accessibility & Compliance Issues Manual… Read More »SEO Audit Checklists
How Google Search Works
Google is an answer machine. They discover, understand, and organize the world’s internet information. This enables them to offer relevant results to the questions searchers are asking. Search engines have three primary functions: How Google Search Crawl the Web Google… Read More »How Google Search Works
Google Search Ranking Success Factors
SEO ranking factors are all about Relevancy. Relevancy is about Quality, Authority, Expertise & Trustworthiness. SEO success factors are elements you fix or improve (optimize) to boost your rankings. Higher rankings equal more organic traffic and increased search visibility. Critical… Read More »Google Search Ranking Success Factors
E-A-T: Google Search Quality Evaluator Guidelines
What is E-A-T & why does it matter? E-A-T is an acronym created by Google that stands for expertise, authority, and trustworthiness. It features in Google’s Search Quality Evaluator Guidelines (PDF). The document guides Google’s human team of evaluators when… Read More »E-A-T: Google Search Quality Evaluator Guidelines
Notes on Google Search Webmaster Guidelines
Crawling & Indexing Ranking Factors Google Algorithm Updates Website Structure Manual Action/Penalties Redirects Mobile-Friendly Sitemaps Security SEO Content Off-Page SEO Robots.txt and Directives Canonicalization, Rel= Attributes Local SEO Speed Structured Markup
SEO Acronyms
Do you ever feel like everyone in SEO speaks a foreign language? Don’t worry, you’re not alone. In fact, I’m pretty sure most of us have been there at one point or another. With all of the SEO acronyms and abbreviations flying… Read More »SEO Acronyms
Simba Academy Careers
Simba Academy is a wonderful place to start your career. The Academy provides a perfect platform for young professionals to learn, grow and excel in their chosen field. Simba Academy has a team of highly skilled and experienced instructors who… Read More »Simba Academy Careers
Simba Academy Advertising
Simba Academy offers comprehensive advertising courses that cater to the needs of individuals from all walks of life. With a team of experienced instructors and a commitment to providing students with real-world experience, Simba Academy is the perfect place to… Read More »Simba Academy Advertising